guide & report
The “guides & reports” section is designed to provide you with all the tools you need to fully understand the digital scenario in China and Russia, as well as the opportunities offered to Made in Italy companies. It provides easy and free, yet comprehensive and up-to-date content on digital marketing and e-commerce in the two countries, offering valuable insights into the enormous potential that digital tools can have within your internationalisation strategy.
china
russia
XIII Annual Report CeSIF
The XIII CeSIF Annual Report “China 2022. Scenarios and Prospects for Enterprises” is the most careful and authoritative italian study of China’s trends. An in-depth research that analyses the current situation and provides forecasts on the Chinese market, outlining a clear and structured picture of the local reality.
East Media also this year had the pleasure of contributing to the Annual Report of the Italy China Council Foundation with a chapter dedicated to the Digital sector. An all-round guide on the main features of the online world Beyond the Wall, fundamental for all those who want to approach the Chinese market strategically and effectively.
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KakaoTalk: how to leverage it for marketing in Korea
KakaoTalk is used by about 91.2% of the Korean population: it is extremely important to know and leverage
How and why you should use Naver for business
Why should you use Naver for business? Well, it is the most widely used search engine in Korea
Valentine’s Day: there are 5 lovers’ celebrations in China
In China, there isn’t only Valentine’s Day, but a total of 5 celebrations for lovers! Numbers are of
LIVE STREAMING IN CHINA AND KEY OPINION LEADERS
Live streaming in China has revolutionized the digital landscape in recent years. This growth increased with the lockdown
Douyin and TikTok: all you need to know about their differences
Lately, we have all heard about the Douyin and TikTok Apps. If the former name should tell you
10 PLATFORMS TO SELL YOUR PRODUCTS IN CHINA
If you are wondering how to sell online in China, you are in exactly the right place. In
